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Home › LISTen: Data Insights › PPC Campaigns

Tag: PPC Campaigns

A Cookie for Your Attention
July 29, 2021
keyboard with a digital cookies key

There’s a revolution brewing that speaks directly to issues of online privacy. You might have heard something about it if you’ve been following privacy concerns and legislation such as the…

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Finding Your Target Audience
February 15, 2021
shots of online platforms used in PPC campaigns

Google’s new rules for the “housing” industry include restrictions for targeting your audience by zip code, age, gender and marital or parental status. As a result, senior living marketing professionals…

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